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Why You Need a LinkedIn Scheduler & the Best 10 Tools to Choose From

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Raluca

CONTENT WRITER

A LinkedIn scheduler is guaranteed to take your social media management efforts to the next level. Statistics have shown that as of July 2022, there are at least 849.6 million members currently active on LinkedIn.

This business-oriented social media platform is an absolute must-have for marketers who are looking to secure qualified, B2B leads. When you schedule LinkedIn posts, you have the power to generate great traffic to your website and increase your sales levels to an all-time high. 

However, you’ll need a great LinkedIn scheduling tool to help you achieve this. Publishing sporadic LinkedIn posts could significantly lower your chances of making it big in the world of digital marketing. Read on to find out more!

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Table of Contents

What to Look for in a LinkedIn Scheduling Tool

There are a few details that you need to cross off your list when looking for a LinkedIn post scheduler. After all, there are plenty of options out there that can quickly put you in a state of analysis paralysis. 

First, you’ll need to identify the one tool that works best for your brand’s specific needs and goals. Luckily, we’re here to help you explore the best tools out there so that you can schedule LinkedIn posts.

Here are the four attributes all great LinkedIn scheduling tools possess:

  • Intuitive interface
  • Social media management features
  • Supported social media platforms
  • Quality-price ratio

Let’s elaborate on each of these important details below.

A. Intuitive Interface 

Very few marketers have the time or energy to get through a considerable learning curve. Why? For very good reasons, of course. 

They’d much rather work on other facets of the brand than spend weeks trying to get accustomed to the intricate interfaces of various LinkedIn scheduling tools. 

Due to this, you should find a social media management tool that is neat, simple, and intuitive to navigate. 

It should have a clean calendar view of the posting schedule, easily manageable LinkedIn posts categories, and plenty of integrations to limit the time you spend on post creation.

B. Social Media Management Features

Another highly important aspect of choosing a LinkedIn post scheduler has to do with finding the right features. Leveraging these features will ultimately help you make it big across all social platforms.

Here are the top four features to look for in a LinkedIn scheduling tool:

  • Post creation features should allow you to easily create LinkedIn posts on the go. That way, you’ll maintain a seamless flow of social media posts.
  • Post scheduling is perhaps the most obvious feature of the bunch. You should easily schedule LinkedIn posts with the help of your chosen third-party tool. The scheduler of your choice should also allow you to schedule posts for several LinkedIn accounts. 
  • Post publishing should enable you to schedule LinkedIn posts and pretty much forget about them. Basically, they should get posted on their own, at your desired date and time, without the need for you to hit that ‘Post’ button.
  • Post analytics are a clear indication of whether your scheduled LinkedIn posts are performing well or need some adjustments. Look for a LinkedIn scheduler that has an analytics feature for data such as demographics, engagement levels, and your top-performing content.

C. Supported Social Media Platforms

While your LinkedIn company pages might be taken care of, it’s equally important that you find a tool that supports all other social media platforms. 

Establishing and maintaining a consistent posting schedule on different social media platforms such as Facebook, Instagram, Twitter, and TikTok is equally important. 

All in all, make sure that your social media management tool of choice supports other platforms, not just your LinkedIn groups and LinkedIn company pages.

D. Quality-Price Ratio

LinkedIn scheduling should offer great value at a great price point. 

Consequently, the best LinkedIn scheduling tools out there maintain a balance as far as the quality-price ratio is concerned.

The Benefits of Scheduling Posts on LinkedIn

Before we give you the top 10 list of LinkedIn schedulers, it’s important to become aware of the reasons why you should schedule posts.

That way, you’ll know exactly which LinkedIn scheduling tool to pick for your business.

Here are the top three benefits of scheduling LinkedIn posts:

  1. Save time and be efficient
  2. Share your LinkedIn content at the best time
  3. Manage multiple LinkedIn accounts from one place

1. Save Time and Be Efficient

Do you struggle to maintain a consistent social media posting schedule? 

Since most social media channels require multiple posts per day and week for optimal reach, it can get exhausting trying to maintain an up-to-date LinkedIn page. 

When you choose to schedule LinkedIn posts, you’ll finally save time, help your social media team along the way, and increase overall efficiency levels.

2. Share Your LinkedIn Content at the Best Time

Achieving your business objectives without a solid posting schedule is highly unlikely. Due to this, you need to become aware of the best times to post on your LinkedIn account.

Additionally, you can check out your top-performing LinkedIn posts for even more insight. 

By doing this, you can begin to schedule your next LinkedIn posts based on your target audience’s most active times of the day.

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3. Manage Multiple LinkedIn Accounts from One Place

Are you the owner of several LinkedIn profiles or LinkedIn groups? With just a few clicks, you can now schedule posts across all your accounts.

As part of your LinkedIn strategy, you should look for a LinkedIn post scheduler that checks all of the above must-haves. That way, you can rest assured that your marketing efforts are paying off.

Top 10 LinkedIn Scheduling Tools

Finally, the moment you’ve been patiently waiting for. Now that you know why it’s important to schedule LinkedIn posts, it’s time to explore our list of tested and tried LinkedIn tools.

Here are the top ten LinkedIn scheduling tools:

  1. SocialBee
  2. Loomly
  3. Sprout Social
  4. Crowdfire
  5. MeetEdgar
  6. Buffer
  7. Hootsuite
  8. Sendible
  9. NapoleonCat
  10. CoSchedule

1. SocialBee

Launched back in 2016, SocialBee continues to stand out as one of the best social media management tools out there. You can create, schedule, and publish LinkedIn posts with zero effort on your part, all with the help of one tool that rules them all. SocialBee posting schedule

Manage your LinkedIn account from SocialBee—create, schedule and publish your content faster and easier than ever.

Start your 14-day free trial today!

Best SocialBee Features: 

  • Supported social media platforms: LinkedIn, Facebook, Twitter, Instagram, TikTok, Pinterest, Google Business Profile
  • Integrations: Canva, GIPHY, Unsplash, Zapier, Bitly, and more
  • Content creation, customization, and curation features
  • Evergreen posting sequences feature
  • Hashtag collections and suggestions
  • Comprehensive content categories
  • RSS feeds
  • Easy to use content schedule and calendar
  • Multiple workspaces (ideal when working with multiple clients)
  • Internal notes for streamlining feedback
  • Approval workflow for content created in advance
  • Analytics like demographics, page analytics, post analytics, top-performing content, and engagement levels

Pros: 

  • An all-in-one tool
  • Great quality-price ratio
  • Solid analytics
  • Awesome for owners of multiple social media accounts
  • Impressive customer support

Cons: 

  • A slight learning curve in the beginning

Pricing: 

  • 14-day free trial
  • Bootstrap: $19/month or $189.6/year
  • Accelerate: $39/month or $390/year
  • Pro: $79/month or $789.6/year

Looking for a Top-Rated LinkedIn Post Scheduler? Try SocialBee!

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2. Loomly

This tool is all about smooth collaborations and seamlessly scheduled LinkedIn posts. Loomly went from a regular social media calendar to a staple in multiple industries. 

Best Loomly Features: 

  • Supported social media platforms: LinkedIn, Facebook, Twitter, Instagram, TikTok, Pinterest, Google Business Profile, YouTube, Snapchat
  • Integrations: Slack, Microsoft Teams, Unsplash, GIPHY, and Zapier
  • Custom post ideas
  • Ads creation and publishing
  • Manual publishing (powered by reminders & the Loomly mobile apps) for Custom Channel, Snapchat, and TikTok
  • Approval workflow
  • Analytics for your accounts and posts

Pros: 

  • Neat interface
  • Plenty of integrations
  • Helpful custom post ideas

Cons: 

  • Manual posting for Custom Channel, Snapchat, and TikTok
  • Faulty notifications

Pricing:

  • 15-day free trial
  • Base: $26/month or $312/year
  • Standard: $59/month or $708/year
  • Advanced: $129/month or $1,548/year
  • Premium: $269/month or $3,228/year
  • Enterprise: By quote

3. Sprout Social

Another awesome tool that will help you schedule LinkedIn posts rather quickly is Sprout Social. A great fit for any LinkedIn company, Sprout Social is ideal for large organizations that need to manage more than one social media account. 

Best Sprout Social Features: 

  • Supported social media platforms: LinkedIn, Facebook, Messenger, WhatsApp Twitter, Instagram, TikTok, Pinterest, Google Business Profile
  • Integrations: Google Drive, Dropbox, and Canva
  • Asset library
  • Content suggestions
  • Shared content calendar
  • Optimization algorithm for automatic scheduling
  • Approval workflow
  • Analytics that include social ROI, audience growth, demographics, engagement, and impression rates

Pros: 

  • Easy to use interface
  • Robust analytics
  • Great dashboard

Cons: 

  • A bit expensive
  • Slow customer support

Pricing: 

  • 30-day free trial
  • Standard: $249/month
  • Professional: $399/month 
  • Advanced: $499/month

4. Crowdfire

Here’s a tool with a laser focus on engaging LinkedIn posts. Crowdfire is an efficient LinkedIn post scheduler with plenty of exciting features. You’ll soon learn why.

Crowdfire Website

Best Crowdfire Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook Pages, Instagram, YouTube, Pinterest
  • Integrations: Shopify, Etsy, WordPress, and Medium
  • Content curation
  • RSS feed
  • Automatic post tailoring for each social media channel
  • Automatic and custom best times to post
  • Queued posts meter
  • Article topic suggestions
  • Approval workflow
  • Social media monitoring
  • Analytics that include competitor analysis, engagement rates, and ROI

Pros: 

  • Great content curation feature
  • Easy to use interface
  • Awesome multiple account management

Cons: 

  • A bit expensive
  • No bulk scheduling

Pricing: 

  • Free plan for 3 linked accounts
  • Plus: $9.99/month or $89.76/year
  • Premium: $49.99/month or $449.76/year
  • VIP: $99.99/month or $899.76/year

5. MeetEdgar

This female-founded tool is the ideal fit for entrepreneurs and small businesses that are looking to streamline the way they post on LinkedIn. MeetEdgar, or simply Edgar, can boost your social media performance in very little time. 

Best MeetEdgar Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook, Instagram,TikTok, Pinterest, and Google Business Profile
  • Evergreen content functionality
  • Evergreen post categories
  • Content imports feature
  • RSS feed
  • A social media schedule with a calendar view
  • Relevant analytics

Pros: 

  • Great customer service
  • Easy-to-use interface
  • Great for solopreneurs

Cons: 

  • A bit expensive
  • No social media monitoring

Pricing: 

  • Eddie Annual Plan: $29.99/month or $298.92/year
  • Edgar Annual Plan: $49.99/month or 498.98/year

6. Buffer

The Buffer team helps you schedule LinkedIn posts for optimal exposure. They are all about organic growth and efficiency.

Buffer Website

Best Buffer Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook, Instagram,TikTok, Pinterest, Google Business Profile
  • Integrations: Shopify, Canva, Zapier, and more
  • Instagram Stories and TikTok reminders
  • Publishing schedule presets
  • Post tailoring for each social media channel
  • Calendar view of schedule
  • Social media monitoring
  • Metrics such as account, stories, posts, boosted posts, and audience analytics 
  • Landing page creator
  • Free image editor

Pros: 

  • Great customer service
  • Easy-to-use interface
  • Unified social media communications

Cons: 

  • System errors
  • Rather expensive

Pricing: 

  • Free plan for 3 channels
  • Essentials: $6/month per channel or $60/year per channel (add additional channels for $5/month)
  • Team: $12/month per channel or $120/year per channel (add additional channels for $10/month)
  • Agency: $120/month for 10 channels or $1200/year (add additional channels for $5/month)

7. Hootsuite

With Hootsuite, you can schedule LinkedIn posts in the blink of an eye. Their promise is to accelerate your conversions and streamline customer service.

hootsuite

Best Hootsuite Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook, Instagram, TikTok, Pinterest, and YouTube
  • 150+ app integrations
  • Post scheduler with a calendar view
  • Post creation via content libraries, image, and video editing tools
  • Approval workflow
  • Multichannel functionality for paid ads
  • A social media schedule with a calendar view
  • Social media monitoring
  • Analytics such as demographics, post performance, engagement rate, impressions, ROI,  page traffic, customer emotions, sentiment tracking 

Pros: 

  • Great interface
  • Awesome analytics
  • Perfect for multiple businesses

Cons: 

  • Slow customer service
  • Rather expensive

Pricing: 

  • 30-day free trial
  • Professional: $49/month
  • Team: $249/month
  • Business: $739/month
  • Enterprise: Custom

8. Sendible

It’s time to schedule LinkedIn posts regularly. What better way to achieve this than by giving Sendible a try?

sendible

Best Sendible Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook, Instagram, Pinterest, YouTube, Google Business Profile
  • Integrations: Canva, Google Drive, Dropbox, Pexels, and Google Analytics
  • Post scheduler with a calendar view
  • Post creation and image editing
  • RSS feed
  • Bulk scheduling
  • Approval workflow
  • Social media monitoring
  • Content suggestions
  • Social media monitoring
  • Analytics such as engagement rate and ROI

Pros: 

  • Great interface
  • Awesome customer support
  • Constant updates

Cons: 

  • A learning curve in the beginning 
  • LinkedIn requires a new log in every 60-90 days

Pricing: 

  • 14-day free trial
  • Creator: $29/month or $300/year
  • Traction: $89/month or $912/year
  • Scale: $199/month or $2,040/year
  • Custom: By quote

9. NapoleonCat

Another tool that allows you to publish automatically is none other than NapoleonCat. Schedule LinkedIn posts and enjoy all the features offered by this automation tool.

napoleoncat

Best NapoleonCat Features: 

  • Supported social media platforms: LinkedIn, Twitter, Facebook, Instagram, YouTube, and Google Business Profile
  • Post scheduler with a calendar view
  • Social inbox feature
  • Social media monitoring
  • Content suggestions
  • Ads monitoring
  • Social media monitoring
  • Automated social media moderation
  • Approval workflow
  • Analytics such as most engaging post types, reach, best hashtags, engagement rate, demographics, follower growth, and competitors’ social media activity

Pros: 

  • Cool automation features for a better customer experience
  • Awesome Social Inbox feature
  • Great price

Cons: 

  • A learning curve in the beginning

Pricing: 

  • 2-week free trial
  • Standard: $31/month or $309.84/year
  • Pro: $76/month or $759.72/year
  • Custom: Custom

10. CoSchedule

Last but not least, CoSchedule will schedule LinkedIn posts for you and post content to your LinkedIn company pages while you’re busy doing other equally important things for your brand.

Coschedule Website

Best CoSchedule Features: 

  • Integrations for LinkedIn, Facebook, Twitter, and Instagram
  • Post scheduler with a calendar view
  • Work management calendar
  • Requeue feature
  • Bulk upload feature
  • Asset organizer
  • Ideas backlog
  • Project request forms
  • Advanced audience targeting
  • Copywriting tools
  • SEO suggestions
  • Content ideation insights
  • Keyword trends
  • Approval workflow
  • Marketing campaign report

Pros: 

  • Complex tool
  • Perfect for content marketers
  • Cool integrations

Cons: 

  • Software is not intuitive
  • Rather pricey

Pricing: 

  • Free marketing calendar
  • Pro Marketing Calendar: $29/month 
  • Marketing Suite: Custom

Frequently Asked Questions

Before you start to schedule LinkedIn posts like a pro, you might still have some unanswered questions. Thankfully, we have the answers you’ve been searching for.

1. What Is Bulk Scheduling?

Bulk scheduling is a practice that allows you to schedule multiple social media posts at the same time. 

Bulk scheduling is extremely useful, especially for busy marketers who prefer to schedule multiple posts and focus on other things. This can be easily done with the help of a CSV file. 

That way, you can keep calm knowing that the third-party app will post on LinkedIn on your behalf. Also, make sure to constantly check your analytics for helpful insights to draw from.

2. Can You Schedule Posts on a LinkedIn Company Page?

Yes, you can! In fact, that’s what third-party apps are here to help you with. 

Keep your LinkedIn business pages updated at all times by adding scheduling to your current content strategy.

3. What Is the Best Time to Schedule Posts on LinkedIn?

Here are the best days and times to do LinkedIn scheduling: 

Best posting days on LinkedIn

Best posting hours on LinkedIn

Tuesday, Wednesday, Thursday

10:00 AM – 11:00 AM

4. How Often Should You Post on LinkedIn?

Ideally, you should post to your LinkedIn profile 1-2 times per day and no more than 3-5 times per day.

5. Does LinkedIn Have a Scheduling Tool?

Yes, it does! LinkedIn users now have the opportunity to schedule native posts directly from the website. Tap the clock icon and choose a date and time for your post to go out. 

Note that this is a manual process and that it can take up plenty of your time. 

Schedule LinkedIn Posts Like a Pro

In order for you to save time, make sure to choose a social media tool that streamlines your scheduled posts and upcoming marketing campaigns. We hope that our 10 ideas of scheduling tools will prove helpful in the near future.

Curious to give one a try? Luckily for you, SocialBee currently has a 14-day free trial, no credit card required. We hope to see you there!

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